A thriving small business isn’t built on transactions alone — it’s built on relationships. Whether you’re running a boutique coffee shop or a growing SaaS startup, engaging your customers effectively determines how long they stay, what they share and how much they trust you. The good news? Engagement doesn’t require a huge marketing budget. It requires empathy, consistency and [...]
Ready for some good news? The Indiana Chamber’s Twitter account recently hit a 2019 milestone with 19,000 followers (and counting)! But wait, there’s more! The Chamber just hosted the largest Best Places to Work program in the country, with 125 companies recognized and over 1,400 people in attendance at the event. Bonus: The event hashtag – #BPTWIN – was trending on Twitter [...]
Guest author Ryan McCarty, Culture of Good Let’s start by defining what the employee engagement myth is: Our employee engagement is healthy when employee satisfaction results derived from an annual survey are elevated. The truth is that survey results only offer a rudimentary pulse on employee engagement. Surveys lack key indicators of engagement that are often overlooked. The first [...]
Are you already planning your wellness strategy for 2019? Are you considering incentives as part of a workplace wellness plan? When designing your incentive strategy, it is best to align your plans with the goals of your wellness program and encourage your employees to make simple, sustainable changes for a healthier lifestyle. Using incentives to drive participation in your [...]
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