Are you already planning your wellness strategy for 2019? Are you considering incentives as part of a workplace wellness plan?
When designing your incentive strategy, it is best to align your plans with the goals of your wellness program and encourage your employees to make simple, sustainable changes for a healthier lifestyle.
Using incentives to drive participation in your wellness programs – particularly at the beginning – is a great way to expose employees to the organization’s wellness initiatives. With sustained behavior as the primary goal of a wellness program, your team must decide how to reward observed behavior change as well as event participation.
Items to consider with incentives
- Develop incentives that appeal to those who need the biggest nudge. For example, an unmarried employee may be motivated differently than an employee with a family.
- Confirm that incentives are geared toward long-term change rather than short-term participation.
- Consider connecting incentives to the medical plan, when appropriate, and how to also engage employees not on the medical plan.
- Consider how incentives are used and when they must be changed for growth and evolution (do not allow them to become an entitlement).
Taking incentives to the next level
If your organization chooses to use incentives as part of your wellness programming, it’s critical that you be aware of compliance regulations. A federal court ruling goes into effect in January 2019 that might impact your programming efforts. Download this helpful guide to learn more and ensure your plan is in compliance.
Looking for a new way to think of incentives? Consider the gamification principle of SAPS – Status, Access, Power, Stuff – and how these principles influence human behavior.