Customer reviews are an important part of your company’s success. Obviously, they tend to influence whether other consumers choose to engage with your business. Not to mention that you can utilize them to improve your services. One way in which too many companies overlook using reviews is in marketing campaigns. This is often because reviews are considered a static [...]
SEA 2 / Chamber Supports The Indiana Department of Revenue (IDOR) has unveiled a new web page with a new pass-through entity tax (PTET) form, instructions and an FAQ. As Indiana businesses prepare to file their 2022 return, they can consult the web page to ensure that tax savings aren’t left on the table. Senate Enrolled Act 2 was [...]
Are you looking for an easy, affordable way to provide high-quality health care to your employees? As a small business and Indiana Chamber member, you could qualify for benefits through the ChamberCare Health Alliance MEWA plan. And, if you enroll between May 1, 2023 and September 1, 2023, you can lock in an extended rate guarantee for up to [...]
Indiana Chamber President Kevin Brinegar was among invited guests in attendance at the Governor's signing of SB 2. Senate Bill 2 gained final approval from the House (98-0) last week and because it was unamended, it was submitted to Gov. Eric Holcomb for his signature. The Governor signed Senate Enrolled Act 2 on Wednesday making it Public [...]
These days, online companies like Amazon are dominating the market, and while shopping there may be convenient at times, it is important that we also support local businesses. By shopping small, we can help the local community and give these brick-and-mortar stores a chance to survive, especially as they continue to try and recover after the catastrophe of COVID-19. [...]
Entrepreneurship is a viable career option for everyone, regardless of startup capital or the amount of physical space you have. It is entirely possible to run a freelance or e-commerce business even from an apartment or other small rental. The ability to conduct your business online and practice your skills from home make many types of enterprises accessible, but [...]
The Indiana Chamber of Commerce is now live with essCert electronic certificates of origin. The streamlined service is free for Indiana Chamber members and will better aid those doing export business by allowing them to save time and money while ensuring a secure, efficient and hassle-free process. “We’re always looking for ways to improve our resources for our members. In [...]
You can’t reach your ideal customers if you don’t know them. Going by who you think your customers are — without any data to back up these thoughts — isn’t going to cut it if you want to be successful. Instead, creating customer personas is the key to attracting your ideal customers and inciting business growth. Before we guide [...]
COVID-19 forced small businesses to make serious changes if they wanted to stay afloat. E-commerce sales during the pandemic surged, and people spent more time researching and connecting with businesses online rather than in person. Now, as we enter a post-pandemic world, maintaining a strong digital presence is more important than ever to keep up with competitors online. That [...]
Despite a challenging economy, there is some good news for small businesses. The recent Small Business Index, presented by MetLife and the U.S. Chamber, reached its pandemic-era high score this month. Granted, challenges abound when it comes to inflation, supply chain and overall hours worked for small business owners. But there is a sense of optimism abounding. It reports: [...]
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