In 2019, as in recent years, some ponder the effectiveness of print advertising. A few numbers from national reports and surveys:

  • Seventy percent of American prefer to read on paper
  • Sixty-seven percent prefer printed materials over digital
  • Approximately 80% of traditional mail is opened while 80% of emails are disregarded
  • A combination of advertising methods is often most effective. Online marketing campaigns that include printed materials produce 163% higher profits than digital-only campaigns

The Indiana Chamber’s BizVoice® magazine has been producing outstanding content (90 national and state awards) and advertising opportunities for more than 20 years. For the two upcoming “summer” issues, advertisers benefit from the following:

  • New special sections: HR: Driving the Profession Forward (July-August) and Young Leaders: Indiana’s Rising Stars (September-October)
  • Continued yearlong series on Indiana Workforce Recovery and Indiana Icons, as well as Indiana Vision 2025 features on Superior Infrastructure (July-August) and Dynamic and Creative Culture (September-October)
  • A buy-one, get-one free quarter-page advertising special for organizations with fewer than 50 employees. Your ad will appear in both issues (as well as the online version) for one low price of $1,020

Join the 14 other Premier Advertisers (see list at www.bizvoicemagazine.com) and realize even bigger savings on half- and full-page ads. Tim Brewer (317-496-0704) can work with you to help meet your advertising needs. Contact Tim to learn more and reserve your spot in Indiana’s leading statewide business magazine.