Darby McCarty, chairman and CEO of Smithville, announced that accomplished industry professional Erica Dooley-Dorocke has joined Smithville as vice president of marketing. Dooley-Dorocke comes to Smithville from Solution Tree, a global education professional development company, where she previously held national senior executive marketing positions, including Chief Marketing Officer.
“Smithville is fortunate to have a professional of Erica’s caliber join Smithville,” said Paul Quick, President of Smithville. “She is a recognized leader in successful brand management, internet marketing, direct marketing, product development, and strategy – we look forward to her helping lead Smithville as the company continues its strong growth as a top Indiana broadband and telecommunications service provider.”
Presently a member of the Indiana University adjunct faculty in Bloomington, Dooley-Dorocke served more than six years in executive positions at Solution Tree. Before that she achieved national success in a number of senior marketing positions, including director of U.S. Marketing Operations at Author Solutions, a Penguin Random House Company.
“As a long-time Bloomington resident and community supporter, I’m excited about working for a company that has defined the delivery of innovative telecommunications services in much of Indiana, particularly in the fiber arena,” said Dooley-Dorocke. “I look forward to working on Smithville’s winning team that is truly customer-focused and dedicated to delivering exemplary service.”
After graduating from Indiana University in 2000 with a bachelor’s degree, Dooley-Dorocke earned a master’s in business administration from the Daniels College of Business at the University of Denver.
About Smithville
Nationally recognized for more than a decade as a Top 100 Broadband Company, privately owned Smithville is Indiana’s largest independent telecom company with more than 200 employees. As a fifth-generation, family-owned business, Smithville has been committed to delivering fast and reliable connectivity and legendary service to its customers for over a century, celebrating its 100th year of operations in 2022. The company is well-known as an industry leader and community supporter for rural Indiana. In addition to its residential services, Smithville provides commercial fiber-based connectivity for businesses, university campuses, biotechnology companies, healthcare providers, government offices, residential centers, communities, and other entities, including the WestGate @ Crane Technology Park and the Purdue Research Park. The company currently serves about 23,000 businesses and residences in southern and central Indiana. For more information, please visit www.smithville.com.
