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Fast Food Freaky Friday

What is going on in the world of fast casual dining? Earlier this week, IHOP (the chain breakfast eatery), announced a new marketing campaign, teasing the week before by announcing it was temporarily changing its name to IHOB. The big reveal was that the “B” stands for … burgers. Well, that’s not where I thought it was going (bacon, [...]

2018-07-12T14:14:43+00:00June 14th, 2018|